Page 2 - ERA Presentation

O w n e r & P r e s i d e n t .

Driven By Her Ambition To Develop A Unique Style And Line, She Took The Initiative In Setting Up Her
Own Business In 2001. Hence, Marwa Presents More Than 20 Years Of Leadership And Executive

Management Experience.
Since Then, Marwa Has Managed Corporate Direction And Strategy, And Is Responsible For Shaping

The Company’s Operational Vision.
Marwa El Massry Is An Entrepreneur, Renowned For Her Unique Reinterpretations Of Tradition And

Translation Of Cultural Concepts Into The Physical Design, Merging Contemporary Design Aesthetics
With Long-established Techniques Of Craft And Local Artisanship.

With An Emphasis On Sustainability, She Founded “Era Culture Design” In Her Desire To Merge
President

Modern Interior Design And Crafted Art With Different Cultures From Around The World. She Has
Always Been A Predominant Objective In Preserving Traditional Techniques And Influences From Her
Own Technics. All Elements Are Created With Consideration For The Environment Using Eco-friendly

Materials.

Also, As An Academic Professor, Her Goal Is To Educate The Next Generation Of Designers' Creatives
About The Importance Of Exploring And Nurturing Existing Cultures And Raising Awareness Of
Environmental And Social Responsibility